Will Buying Follow Others Ease Their Threat of Death? An Analysis of Consumer Data during the Period of COVID-19 in China.
Adult
Attitude to Death
Betacoronavirus
COVID-19
China
/ epidemiology
Commerce
Consumer Behavior
/ economics
Coronavirus Infections
/ epidemiology
Death
Female
Humans
Information Seeking Behavior
Internal-External Control
Male
Models, Theoretical
Pandemics
Pneumonia, Viral
/ epidemiology
SARS-CoV-2
Social Conformity
Social Support
Surveys and Questionnaires
informational conformity consumer behavior
materialism
need to belong
perceived social support
threat of death
Journal
International journal of environmental research and public health
ISSN: 1660-4601
Titre abrégé: Int J Environ Res Public Health
Pays: Switzerland
ID NLM: 101238455
Informations de publication
Date de publication:
06 05 2020
06 05 2020
Historique:
received:
04
04
2020
revised:
26
04
2020
accepted:
02
05
2020
entrez:
10
5
2020
pubmed:
10
5
2020
medline:
19
5
2020
Statut:
epublish
Résumé
How to overcome informational conformity consumer behavior when faced with threats of death is a social problem in response to COVID-19. This research is based on the terror management theory, the need to belong theory and the materialism theory. It uses a theoretical model to determine the relationships between threats of death and informational conformity consumer behavior. From 1453 samples collected during outbreak of COVID-19 in China, we used a structural equation model to test multiple research hypotheses. The result shows that threats of death are positively associated with a need to belong, materialism and informational conformity consumer behavior. The need to belong and materialism can play a mediating role between threats of death and information conformity consumption behavior, and perceived social support can play a moderating role between threats of death and information conformity consumption behavior.
Identifiants
pubmed: 32384598
pii: ijerph17093215
doi: 10.3390/ijerph17093215
pmc: PMC7246543
pii:
doi:
Types de publication
Journal Article
Research Support, Non-U.S. Gov't
Langues
eng
Sous-ensembles de citation
IM
Subventions
Organisme : Chinese National Funding of Social Sciences
ID : 18BGL215
Pays : International
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