Two Birds, One Stone: The Effectiveness of Health and Environmental Messages to Reduce Meat Consumption and Encourage Pro-environmental Behavioral Spillover.
environment
health
identity
intervention
meat
message
spillover
Journal
Frontiers in psychology
ISSN: 1664-1078
Titre abrégé: Front Psychol
Pays: Switzerland
ID NLM: 101550902
Informations de publication
Date de publication:
2020
2020
Historique:
received:
28
06
2020
accepted:
07
09
2020
entrez:
29
10
2020
pubmed:
30
10
2020
medline:
30
10
2020
Statut:
epublish
Résumé
There is a growing consensus that reducing excess meat consumption will be necessary to meet climate change targets, whilst also benefitting people's health. Strategies aimed at encouraging reduced meat consumption also have the potential to promote additional pro-environmental behaviors through behavioral spillover, which can be catalyzed through an increased pro-environmental identity. Based on this, the current study tested the effectiveness of a randomized two-week messaging intervention on reducing red and processed meat consumption and encouraging pro-environmental behavioral spillover. Participants were undergraduate students in the United Kingdom (
Identifiants
pubmed: 33117243
doi: 10.3389/fpsyg.2020.577111
pmc: PMC7575709
doi:
Types de publication
Journal Article
Langues
eng
Pagination
577111Informations de copyright
Copyright © 2020 Wolstenholme, Poortinga and Whitmarsh.
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