Think Unique: Perceptions of Uniqueness Increases Resistance to Persuasion and Attitude-Intention Relations.
attitude strength
attitudes
intentions
persuasion
resistance
uniqueness
Journal
Frontiers in psychology
ISSN: 1664-1078
Titre abrégé: Front Psychol
Pays: Switzerland
ID NLM: 101550902
Informations de publication
Date de publication:
2021
2021
Historique:
received:
13
01
2021
accepted:
19
04
2021
entrez:
31
5
2021
pubmed:
1
6
2021
medline:
1
6
2021
Statut:
epublish
Résumé
The present research examines whether the perceived uniqueness of one's thoughts and salience of uniqueness motivations can influence attitude strength and resistance. Participants who rated their thoughts as relatively unique formed attitudes that showed greater correspondence with behavioral intentions to act on the attitude (Study 1). In Study 2, participants who recalled a previous purchase motivated by the desire to be unique (versus to fit in) after generating message counterarguments were less persuaded (more resistant) and reported greater willingness to act on their (negative) attitude. Moreover, attitudes mediated the effect of the purchase manipulation on intentions to act on the attitude.
Identifiants
pubmed: 34054656
doi: 10.3389/fpsyg.2021.653031
pmc: PMC8160101
doi:
Types de publication
Journal Article
Langues
eng
Pagination
653031Informations de copyright
Copyright © 2021 Blankenship, Kane and Machacek.
Déclaration de conflit d'intérêts
The authors declare that the research was conducted in the absence of any commercial or financial relationships that could be construed as a potential conflict of interest.
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