Pharmaceutical Advertising and the Subtle Subversion of Patient Autonomy.
Continental philosophy
DTCPA
Foucault
Ideology
Medical ethics
Journal
The Journal of medical humanities
ISSN: 1573-3645
Titre abrégé: J Med Humanit
Pays: United States
ID NLM: 8917478
Informations de publication
Date de publication:
Mar 2022
Mar 2022
Historique:
pubmed:
22
4
2020
medline:
11
3
2022
entrez:
22
4
2020
Statut:
ppublish
Résumé
Direct-to-consumer pharmaceutical advertising (DTCPA) is pervasive in the United States. Beyond its effect on consumer behavior, DTCPA changes the relationship between individuals and physicians. The author provides a brief history of pharmaceutical advertising in the United States. The author then analyzes the current commonly used marketing techniques of pharmaceutical companies and argues that pharmaceutical companies are "irrational authorities" in Erich Fromm's sense of the term since they seek to exploit persons. Using concepts from various philosophers from the Continental tradition, with a particular emphasis on the work of Michel Foucault, the author analyzes the power relations involved in DTCPA and ultimately argues that DTCPA subtly undermines the contemporary paradigm of patient autonomy while simultaneously depending upon it by treating health consumers as "dividuals," that is, as porous entities to be manipulated.
Identifiants
pubmed: 32314137
doi: 10.1007/s10912-020-09633-7
pii: 10.1007/s10912-020-09633-7
doi:
Substances chimiques
Pharmaceutical Preparations
0
Types de publication
Journal Article
Langues
eng
Sous-ensembles de citation
IM
Pagination
159-168Informations de copyright
© 2020. Springer Science+Business Media, LLC, part of Springer Nature.
Références
Adams, Samuel Hopkins. 1907. The Great American Fraud: Articles on the Nostrum Evil and Quacks Reprinted from Collier’s Weekly. Chicago: P.F. Collier & Son.
Althusser, Louis. 1971. “Ideology and Ideological State Apparatuses.” In Lenin and Philosophy and Other Essays, translated by ben Brewster, 85–126. New York: Monthly Review Press.
Angell, Marcia. 2005. The Truth About Drug Companies: How they Deceive Us and What to do About It. New York: Random House.
Aristotle. 1926. The ‘Art’ of Rhetoric. Translated by John Henry Freese, London: William Heinemann.
Auton, Frank. 2009. “Opinion: The Case for Advertising Pharmaceuticals Direct to Consumers.” Future Medicinal Chemistry 1(4):587–592.
Boden, William E. and George A. Diamond. 2008. “DTCA for PTCA—Crossing the Line in Consumer Health Education?” New England Journal of Medicine 358:2197–2200.
Bourdieu, Pierre. 1991. Language and Symbolic Power. Translated by Gino Raymond and Matthew Adamson. Oxford: Polity Press.
Delbaere, Marjorie and Malcolm C. Smith. 2008. “Health Care Knowledge and Consumer Learning: The Case of Direct-to-Consumer Drug Advertising.” Health Marketing Quarterly 23(3):9–29.
Deleuze, Gilles. 1992. “Postscript on the Societies of Control.” October 59:3–7.
Donohue, Julie. 2006. “A History of Drug Advertising: The Evolving Roles of Consumers and Consumer Protection.” The Milbank Quarterly 84(4):659–699.
Entwistle, Vicki A., Stacy M. Carter, Alan Cribb, and Kirsten McCaffery. 2010. “Supporting Patient Autonomy: The Importance of Clinician-Patient Relationships.” Journal of General Internal Medicine 25(7):741–745.
Foucault, Michel. 1972. The Archaeology of Knowledge and the Discourse on Language. Translated by A. M. Sheridan Smith. New York: Pantheon Books.
-----. 1980. “Body/Power.” In Power/Knowledge: Selected Interviews and Other Writings, 1972–1977, edited and translated by Colin Gordon, 55–62. New York: Pantheon.
-----. 1984a. “On the Genealogy of Ethics: An Overview of Work in Progress.” In The Foucault Reader, edited by Paul Rabinow, 340–372. New York: Pantheon Books.
-----. 1984b. “Politics and Ethics: An Interview.” In The Foucault Reader, edited by Paul Rabinow, 373–380. New York: Pantheon Books.
-----. 1984c. “The Politics of Health in the Eighteenth Century.” In The Foucault Reader, edited by Paul Rabinow, 273–290. New York: Pantheon Books.
-----. 1984d. “Truth and Power.” In The Foucault Reader, edited by Paul Rabinow, 51–75. New York: Pantheon Books.
-----. 2000. “The Subject and Power.” In Power: The Essential Works of Foucault, 1954–1984, Volume Three, edited by James D. Faubion and translated by Robert Hurley and others, 777–795. New York: The New Press.
-----. 2004. “The Crisis of Medicine or the Crisis of Antimedicine?” Translated by Edgar C. Knowlton, Jr., William J. King, and Clare O’Farrell. Foucault Studies 1:5–19.
Fromm, Erich. 1976. To Have or To Be? New York and London: Continuum.
Frosch, Dominick L., David Grande, Derjung M. Tarn, and Richard L. Kravitz. 2010. “A Decade of Controversy: Balancing Policy with Evidence in the Regulation of Prescription Drug Advertising.” American Journal of Public Health 100(1):24–32.
Gagnon, Marc-Andre. 2013. “Corruption of Pharmaceutical Markets: Addressing the Misalignment of Financial Incentives and Public Health.” Journal of Law, Medicine & Ethics 41(3):571–580.
Goldacre, Ben. 2013. Bad Pharma: How Drug Companies Mislead Doctors and Harm Patients. New York: Farrar, Straus and Giroux.
Gøtzsche, Peter C., Allan H. Young, and John Crace. 2015. “Does Long Term Use of Psychiatric Drugs Cause More Harm than Good?” British Medical Journal 350:2435
doi: 10.1136/bmj.h2435
Gramsci, Antonio. 2000. The Gramsci Reader: Selected Writings 1916-1935. Edited by David Forgacs. New York: New York University Press.
Greene, Jeremy A., and David Herzberg. 2010. “Hidden in Plain Sight: Marketing Prescription Drugs to Consumers in the Twentieth Century.” American Journal of Public Health 100(5):793–803.
Guattari, Pierre-Félix. 1996. The Guattari Reader. Edited by Gary Genosko. Oxford and Cambridge, MA: Blackwell.
Heidegger, Martin. 1977. “The Question Concerning Technology.” In The Question Concerning Technology and Other Essays, translated by William Lovitt, 3–49. New York: Harper and Row.
Hölderlin, Friedrich. 1998. “Patmos.” In Selected Poems and Fragments, translated by Michael hamburger and edited by Jeremy Adler, 231–242. London: Penguin.
Holmer, Alan F. 1999. “Direct-to-Consumer Prescription Drug Advertising Builds Bridges Between Patients and Physicians.” Journal of the American Medical Association 281(4):380–382.
Lee, Annisa Lai. 2010. “Who are the Opinion Leaders? The Physicians, Pharmacists, Patients, Direct-to-Consumer Prescription Drug Advertising.” Journal of Health Communication: International Perspectives 15(6):629–655.
Lerner, Barron. 2014. The Good Doctor: A Father, a Son, and the Evolution of Medical Ethics. Boston: Beacon Press.
Liang, Bryan A. and Timothy Mackey. 2011. “Direct-to-Consumer Advertising with Interactive Internet Media.” Journal of the American Medical Association 305(8):824–825.
Mailankody, Sham and Vinay Prasad. 2017. “Pharmaceutical Marketing for Rare Diseases: Regulating Drug Company Promotion in an Era of Unprecedented Advertisement.” Journal of the American Medical Association 317(24):2479–2480.
McKinlay, John B., Felicia Trachtenberg, Lisa D. Marceau, Jeffrey N. Katz, and Michael A. Fischer. 2014. “Effects of Patient Medication Requests on Physician Prescribing Behavior: Results of a Factorial Experiment.” Medical Care 52(4):294–299.
Moynihan, Ray and Alan Cassels. 2005. Selling Sickness: How the World’s Biggest Pharmaceutical Companies are Turning Us all Into Patients. New York: Perseus.
Nietzsche, Friedrich. 1984. Human, All Too Human: A Book for Free Spirits. Translated by Marion Faber and Stephen Lehmann. Lincoln, NE: University of Nebraska Press.
Ryder, Andrew. 2013. “Foucault and Althusser: Epistemological Differences with Political Effects.” Foucault Studies 16:134–153.
Shuchman, Miriam. 2007. “Drug Risks and Free Speech – Can Congress Ban Consumer Drug Ads?” The New England Journal of Medicine 356 (22):2236–2239.
Sivanathan, Nico and Hemant Kakkar. 2017. “The Unintended Consequences of Argument Dilution in Direct-to-Consumer Drug Advertisements.” Nature Human Behaviour 1:797–802.
Smith, Adam. 1993. An Inquiry into the Nature and Causes of the Wealth of Nations. Edited by Laurence Dickey. Indianapolis and Cambridge: Hackett.
Thaler, Richard H. 2016. Misbehaving: The Making of Behavioral Economics. New York: W. W. Norton & Company.
Veatch, Robert. 1991. The Patient-Physician Relation: The Patient as Partner, Part 2. Indianapolis, IN and Bloomington, IN: Indiana University Press.
-----. 2012. The Basics of Bioethics. 3